Digital Marketing Executive
Job Code – VIPL/DME/1009
Qualifications
- Bachelor’s Degree in Marketing, Digital Marketing, Business Administration, Communications, Journalism, or a related field.
- Freshers are encouraged to apply.
Experience / Skills Required (Mandatory)
- Excellent communication skills in English (spoken and written).
- Strong content writing and editing skills
- Good knowledge of SEO, AEO, and GEO concepts and best practices.
- Hands-on experience with WordPress, including content publishing and website management.
- Familiarity with Google Analytics, Google Search Console, Ahrefs, SEMrush, or similar tools.
- Ability to conduct keyword research, content optimization, and competitor analysis.
- Strong analytical, research, and problem-solving skills.
Additional Skills
- Knowledge of social media marketing and content marketing.
- Basic understanding of Canva or similar design tools.
- Familiarity with AI-powered marketing and content optimization tools is an advantage.
Roles & Responsibilities
- Create, publish, and optimize content for websites, blogs, and social media platforms.
- Implement SEO, AEO, and GEO strategies to improve online visibility and organic traffic.
- Conduct keyword research, content audits, and competitor analysis.
- Manage and update website content using WordPress.
- Monitor website performance and campaign results using analytics tools.
- Support lead generation and digital marketing campaigns.
- Stay updated with the latest digital marketing, SEO, and AI search trends.
Experience
Freshers / 0–1 Year Experience
Location
Bangalore